Go-to-market with confidence

We are a boutique consultancy offering marketing strategy and creative services for B2B and B2G technology providers.

Jacobsen Strategies

Hi, I’m Scott Jacobsen

If you can’t guess by my name, I’m the founder.

We’re also small enough that I get to work closely with each of our clients. I like it that way and plan to keep things that way.

Schedule a call to learn more about me, our team, and the client’s we serve.

Brands we’ve worked with:

Who We Serve

We work exclusively with mid-market business-to-business (B2B) and business-to-government (B2G) technology solution providers unsure how to reach new customers and bring new products to market.

Our marketing strategies are designed to eliminate the guess work, add immediate value, and grow your business.

If we’re not doing that, we’re not interested.

Our Sweet Spot

Market analysis

Building a product or launching an offering without first understanding the market is foolish. Increase your chances for success with our in-depth analysis of the market, pricing, target audience, and competitors.

Change management

Digital transformation, culture change, and mergers and acquisitions provide an opportunity to unite teams to deliver the value promised, together. Let a seasoned change agent help handle your company’s most important moments.

Creative services

From branding and product videos to sales enablement and event strategy, we bring together the most talented content strategists, graphic designers, videographers and marketers to position your organization as world-class providers.

Go-to-market strategy

Bringing a new solution to market requires strategic thinking. Target the right buyers using the right channels with a message that speaks to meeting their needs and solving their problems.

About Scott

Scott has nearly two decades of experience leading high-impact marketing and communications teams. His past work has been featured in Forbes, WIRED, and Fast Company, and he has won multiple business competition prizes from both Harvard and MIT.

His career also includes leading large multi-national orgs through key change moments and contributing towards the sustained growth of a major consulting firm’s technology division.

Scott is recognized by business leaders across industries as someone with a knack for crafting strategies and stories that win market share and drive new business opportunities.

He is passionate about exceeding client expectations, enjoys sharing meals with family and friends, walks with his dog, and studying the Word with members of his local church in middle Tennessee.

THE DIFFERENCE

Most marketing agencies are built on fluff.

Ours is built on results.

Working with Jacobsen Strategies has been transformative.

Today I have the quantifiable and substantive analysis needed to inform decision-making and realize maximum leverage in new markets.

Cory Fregm, CEO, Teleosoft

We believe different is better.

Here are three ways we stand out among the crowd:

  • We only work with B2B and B2G technology providers. That means you won’t have to explain the benefits of digital transformation or the difference between ServiceNow and Snowflake. We know how to talk tech, but more importantly, we know tech buyers.

  • We listen closely and communicate every step of the way, but there’s no hand holding. You’ll get to enjoy watching the process unfold and outcomes roll in as we meet your marketing needs from end to end.

  • We truly want so see our clients succeed. We don’t view work as a paycheck, but rather something we enjoy doing for companies that have placed their trust in us to help them. It is an honor to serve our clients and we hope this comes across in everything we do.

Get in Touch

The first step in moving from uncertainty to confidence is a short introductory call to learn more about your needs.

Drop us a line and let’s find a time to connect.